Hennessy's View

Here’s what will happen in 2018 election (POLL)

Do you think Democrats will retake the House, the Senate, or both in the 2018 election? [socialpoll id=“2479812”] Now that you’ve answered, let’s consider the limits of data science in 2018. The best data scientists in the world agreed with nearly absolute certainty. These scientists determined, beyond a reasonable doubt, that Hillary Clinton would be the 45th President of the United States. That was in 2016. Those scientists were wrong. Read more →

Persuasion and Fat

The Easiest Formula for Mastering Persuasion, Losing Weight, and Avoiding Disease (video) “Persuasion” is part of my job title. When you’re a persuasion professional, you get a lot of questions about persuasion. Some are sincere. Others are skeptical, like, “Okay, persuasion boy, persuade me to give you a hundred dollars.” Persuasion doesn’t work like that. But it also does. Here’s the thing: if you ask me to persuade you to give me a hundred bucks, you already want to give me a hundred bucks. Read more →