Day: September 7, 2013

Campaigns and Elections

Republicans Need Marketing Consultants

I got four emails from Republican candidates today. They all sucked. I’ve made every mistake they made, so I won’t beat anyone up over it. But if conservative candidates want to win elections, they have to become—or hire—excellent marketers. Everybody freaks out about the Democrat advantage in data, analytics, and social. But 80 percent of …